Want to reach the Dutch and Belgian bicycle, PTW* and accessory dealers and industry?

Then there is one source to meet them all – Tweewieler!

Tweewieler is the leading business-to-business publication for the Benelux bicycle and scooter/moped (*PTW- Powered Two-Wheeler) industry.

It covers all aspects of the national bicycle, PTW and P+A industry, delivering core business insight for the thousands of IBD’s and industry decision makers.

Therefore it’s THE ideal advertising medium for companies seeking direct dealer contacts as well as looking for distribution across the Benelux importer and distribution markets.

With a daily updated online content, extensive archive, a bi-weekly newsletter mailing, 4 online issues per year and a publishing frequency of 10 times a year, you reach all retailers, wholesalers, importers and manufacturers of bicycles and PTW in The Netherlands and Belgium.

So be it an introduction or promotion of your brand or continued dealer communications – your media investment in Tweewieler, be it in print and/or online will meet the right focus group!

How do you create interest at the most important trade shows in the Benelux?

Tweewieler offers special communicationopportunities for the most important three cycling related trade shows in the Benelux. Choose for print and online opportunities at best rates and the best multimedia exposure you can get!

These tools allow to cut through the clutter and to get your message to the customers that count when addressing these trade shows: Velofollies, Bike Motion/e-bike experience and Velovak.


In addition, Tweewieler offers many advertising variations, from advertorial, newsletter banners or newsletter sponsorship. Tweewieler also organizes several events, including international travel arrangements, which are attended by decision-makers and influencers. We offer various sponsorship opportunities for conducting workshops, providing keynote speakers, exhibiting with a stand, and more.

Independent from advertising, your product- and company news is of course vital info for our editorial team. Please make sure you have them listed in your mailing database.

inMotion is responsible for advertising sales in the German, Austrian and Swiss markets. Don’t hesitate to contact me to draft a matching offer according to your budgets and targets.

For more information, please visit or download the media kit here.


  • Media Kit 2022 Tweewieler
    Please find below the actual Media Kit for 'Tweewieler' (valid for 2021).
    Media Kit 2022 Tweewieler (pdf, 567 KB)