Want to reach the global bicycle and accessory industry?

Then there is only one ONE-STOP shopping media - it’s called Bike Europe.

Bike Europe is the leading business-to-business publication for the global bicycle industry.

It covers all aspects of the international OEM bicycle and P+A industry, delivering legal, political and core business insight for decision makers globally.

Therefore it’s THE ideal advertising medium for companies seeking OE contacts as well as looking for distribution across the global importer and distributor bike markets.

With a daily updated online content, extensive archive, a bi-weekly newsletter mailing and a publishing frequency of 10 times a year, you reach all OE’s, PM’s and decision makers in the major cycling related markets.

Bike Europe is also the only media which produces both a Chinese language website and a weekly newsletter in this future market!

And it’s the only B2B magazine publishing Market Reports and Rules & Regulations in every edition.

So be it an introduction or promotion of your brand or continued industry communications – your media investment in Bike Europe, be it in print and/or online will reap revenue!

How do you create interest at the most important trade shows in the world?

Bike Europe offers communicationpackages for the most important four cycling related trade shows:

Choose for print and online opportunities at best rates and the best multimedia exposure you can get!

These tools allow to cut through the clutter and to get your message to the customers that count when addressing these trade shows:

Taipei International Cycle Show, China Cycle, Eurobike and Taichung Bike Week.

In addition, Bike Europe offers many media variations, from advertorial, newsletter banners or newsletter sponsorship.

Independent from advertising, your product- and company news is of course vital info for our editorial team. Please make sure you have them listed in your mailing database.

inMotion is responsible for advertising sales in the German, Austrian and Swiss markets. Don’t hesitate to contact me to draft a matching offer according to your budgets and targets.

For more information, please visit or download the media kit here.


  • Media Kit 2022 Bike Europe
    Please find attached the mediakit of 'Bike Europe' for 2022:
    Media Kit 2022 Bike Europe (pdf, 424 KB)