Strategic Marketing Consulting
- Status analysis
- Core brand analysis
- Competitor analysis and observation
- Target group analysis and definition
- Focus group planning and organization
- Product- und Corporate positioning
- Integrated Marketing strategy development
- Branding
- Sponsoring consulting
Trademarketing (B2C, C2C)
Concepting, design and organization of
- POS activities
- Product-Promotions
- Product introduction activities
- Direct marketing activities
Eventmarketing
Concepting, developing, supervising and organization of
- Events, promotions, tradeshow booths and on-site activities
- Workshops, training sessions, seminars, focus group sessions
- Press conferences, press trips, media launches, editor camps